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Social Media Management & Marketing

Build a brand
people follow.
Talk about.

End-to-end social media management - strategy, content creation, community management, influencer partnerships and paid social across Instagram, LinkedIn, YouTube and X.

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Creating moments that matter. Your brand story, told beautifully 🌟
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B2B thought leadership that generates pipeline
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How we helped a fintech brand generate 3 enterprise leads from LinkedIn in month one...
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Behind the scenes of our new campaign drop
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POV: When your content strategy actually works 🔥 #reels
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Poll
Which product drops next? 👇
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8.9K views
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Trending audio + brand story = viral
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28K
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The secret to 28K likes? Authentic storytelling 🔥
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Thread: How we 3× our client's organic reach in 90 days... 🧵
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1.2M views
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How we built a 100K subscriber brand from scratch
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892
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Community engagement that converts followers into customers
2.5×
Avg Reach Growth
30+
Content Pieces/mo
100+
Brands Managed
6+
Platforms
20+
Markets Active
Where We Work

Every platform your audience lives on

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Instagram
Reels, Carousels, Stories
Short-form Reels engineered for organic reach and shares
Carousel posts built for saves and profile visits
Story sequences, polls and interactive engagement
2.5×
Avg Reach Lift in 90d
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LinkedIn
Company & Executive
Company page growth and B2B content strategy
Executive thought leadership & personal brand content
Thought leadership articles and industry positioning
Above Avg Engagement
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YouTube
Long & Short Form
YouTube Shorts for algorithmic reach and subscriber growth
Long-form video strategy and title/thumbnail optimisation
Community tab management and pinned comment strategy
SEO
YouTube Search Optimised
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X / Twitter
Real-Time Brand Voice
Brand voice in real-time conversations and trending topics
Thread-based content for depth and authority building
Community engagement and quote-tweet strategy
Real-time
Brand Conversation
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Facebook
Community & Ads
Facebook Page management and community engagement
Group building and moderation for brand communities
Boosted posts and dark post strategy for GCC markets
GCC
High Penetration Market
What We Do

Everything your social presence needs to grow

Content Creation
Content that earns attention,
not just impressions
We create platform-native content that feels like it belongs on your followers’ feeds - not like an ad. Every Reel, carousel, story and post is built around a clear objective: reach, engagement, saves or conversion.
Reels, carousels, statics and stories
Platform-specific format and tone
30+ pieces of content per month
Weekly approval batches - no surprises
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YourBrand
Just now
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❤️ 4.2K
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Strategy & Planning
A content calendar built
around your goals, not just dates
We start every engagement with a strategy audit and 90-day content calendar. Every post has a stated objective. Content pillars are defined, brand voice is documented, and platform priorities are matched to where your audience actually is.
90-day editorial calendar delivered upfront
Content pillars and brand voice guidelines
Platform-specific strategy per channel
Competitor and audience analysis
October 2025
Content Calendar
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Post
Reel
LinkedIn
Today
Community Management
Every comment, DM and mention —
handled with care
Social media is a two-way conversation. We manage daily comment responses, DM handling and proactive engagement - turning every comment into a relationship-building moment and every DM into a potential customer interaction.
Daily comment moderation and response
DM management and lead routing
Proactive community engagement
Brand reputation monitoring
Engagement This Month
94%
Response Rate
<2h
Avg Reply Time
4.1×
Eng Rate Lift
Influencer Partnerships
The right voices for
your brand - identified and managed
From nano-influencers with hyper-engaged niche audiences to macro creators with mass reach - we handle identification, outreach, brief creation, negotiation and full campaign performance tracking. GCC and India influencer network established.
Nano to macro influencer identification
Outreach, negotiation and brief management
GCC and India creator network access
Performance tracking and ROI reporting
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@creator_name
Fashion • UAE • 280K followers
280K
Followers
4.8%
Eng Rate
UAE
Market
Verified & Brand-Safe ✓
Proven Results

Numbers that move brands

0×
Average Outcome
Reach growth within 90 days
Average reach increase across Instagram and LinkedIn within the first 90 days of social media management - across all client verticals, from consumer brands to B2B companies.
30+
Content Volume
Platform-native pieces every month
Delivered in weekly approval batches - Reels, carousels, static posts and stories. All created specifically for the platform they live on, not repurposed from a single master format.
4×
Engagement Rate
Above industry average
Average engagement rate across managed brand accounts - driven by content that earns attention organically, not through paid boosting alone.
100+
Brands Managed
Active social media retainers
Across FMCG, fintech, healthcare, real estate, B2B SaaS and consumer brands - from startups to enterprise clients across India, GCC, UK and South-East Asia.
92%
Retention Rate
Annual social media clients renewing
Compounding results keep clients renewing. Social media equity builds over time - the brands that stay with us longest see the most dramatic compounding growth in organic reach and engagement.
How We Work

From onboarding to audience growth

01
Brand & Audience Audit
We audit your existing profiles, content performance, competitor strategies and audience insights - identifying what works, what doesn’t and where the biggest growth opportunities are.
02
Strategy & Content Planning
Platform priorities, content pillars, brand voice and a full 90-day editorial calendar - every post planned with a clear purpose before we produce a single piece.
03
Content Production
Reels, carousels, statics, stories - all produced in weekly batches for your approval. Consistent quality and volume, every single month without fail.
04
Publish, Engage & Manage
Scheduled publishing at optimal times, daily community management and real-time response to comments and DMs. Your audience always feels heard.
05
Analyse, Learn & Scale
Monthly reports and quarterly strategy reviews. We double down on content that outperforms and cut what doesn’t - continuously compounding your growth.
October 2025
Mon
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Carousel
Reel
LinkedIn
Story
Client Stories

What our clients say about us

Real results from real brands - from D2C startups to enterprise clients across India, GCC and beyond.
SG
Shreya Gupta
Founder · D2C Beauty, Delhi
★★★★★
“Our Instagram following tripled in 6 months and our average Reel reach is now 200K+. TrackBack’s content team genuinely understand what makes content perform - not just what looks good in a deck.”
6 months into engagement
MK
Mohit Kumar
CEO · B2B SaaS, Gurugram
★★★★★
“LinkedIn was completely untapped for us. TrackBack built a content strategy for our CEO that generated 3 enterprise leads in the first month alone. ROI we never expected from organic social.”
Month 1 result
HA
Hessa Al-Amiri
Brand Manager · Retail, Abu Dhabi
★★★★★
“They handled our GCC social presence including Arabic content during Ramadan. The cultural awareness, the quality of content and the engagement we saw - exceptional. Something we couldn’t find with any other agency.”
Ramadan campaign result
FAQ

Questions we answer every day

Still curious? Book a free 30-minute social audit - we’ll review your profiles and identify your top 3 growth opportunities before you commit to anything.

Which platforms do you manage?
We manage Instagram, LinkedIn, YouTube, X (Twitter) and Facebook. We recommend the right platform mix based on your target audience and business goals - most clients start with 2–3 platforms and expand as results compound and budgets grow.
Do you produce the content or do we?
We produce everything - scripts, copywriting, design briefs for statics, editing direction for Reels. You provide brand assets (logo, photos, product images) and we handle the rest. All content is reviewed and approved by you before publishing via weekly batch approvals.
How many posts per month do you deliver?
Typically 4–5 feed posts per platform per week plus daily stories where applicable. Total volume depends on your package, platforms and content mix. We always recommend quality over quantity - a well-performing Reel every 3 days outperforms daily posts that nobody engages with.
Do you handle Arabic content for GCC markets?
Yes - we have native Arabic content writers and regional specialists who understand GCC cultural nuances, Ramadan campaign standards and local platform behaviour for Saudi Arabia, UAE, Kuwait, Qatar, Bahrain and Oman. This is one of our most significant differentiators.
How do you measure social media ROI?
We track platform-native metrics (reach, engagement rate, follower growth) alongside business metrics (link clicks, website traffic, form fills, DM leads). Monthly reports map social activity to business outcomes - not just vanity metrics. We also track share of voice against your top competitors.
Can you manage influencer campaigns too?
Yes - influencer partnership management is fully integrated with our social management service. We handle identification, outreach, negotiation, brief management, content review and full performance reporting. We have established relationships with vetted nano, micro and macro influencers across India and GCC.
Start Growing Today

Your audience is already out there.
Let’s go find them.

Stop posting into the void. Let our social media team build you an audience that engages, shares and - most importantly - buys. Start with a free social audit.

Free profile audit - we find your gaps
Full content production included
Daily community management
GCC Arabic content available
Monthly analytics reporting
No lock-in contracts
What’s included in your engagement
30+
Content Pieces
2.5×
Reach Growth
Daily
Community Mgmt
100+
Brands Active
📷 Instagram
💼 LinkedIn
▶️ YouTube
𝕏 X
📚 Facebook
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info@trackbackmedia.com
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+91-9716365555
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Noida · Dubai · London · Singapore
Trusted by leading brands globally
Emirates
Flipkart
HDFC Bank
Burger King
Axis Bank
Etihad
MakeMyTrip
Citibank
ICICI Bank
Pepperfry
STC Pay
Amazon
Emirates
Flipkart
HDFC Bank
Burger King
Axis Bank
Etihad
MakeMyTrip
Citibank
ICICI Bank
Pepperfry
STC Pay
Amazon

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