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Privacy Policy

TrackBack Media Pvt. Ltd.
Effective: October 2025
Governed under Indian law
At TrackBack Media, your privacy is our priority. This Privacy Policy explains how we collect, use and protect the personal information of our clients, campaign partners, publishers, advertisers and visitors across our website at trackbackmedia.com. By accessing or using our website or services, you agree to the practices outlined below.
Section 01

Information We Collect

Visitor Information. We may collect data about your interactions with our website - pages visited, resources accessed, campaign landing pages and traffic patterns.

Personal Information You Provide. Any information you voluntarily submit - your name, email address, phone number, company name or messages submitted through our contact, onboarding or campaign request forms - is collected securely and used to provide personalised services and manage client or partner relationships.

Campaign & Partner Data. As a performance marketing and affiliate agency, we may collect data related to advertiser campaigns and publisher activity - including campaign briefs, conversion data, click and lead attribution data, payout preferences and traffic quality metrics. This data is used solely for campaign delivery, optimisation, reporting and fraud prevention.

Payment Information. We do not store financial, credit card or bank account information on our website. Payment processing is handled through secure third-party providers.

Section 02

Use of Cookies

We use cookies to enhance your experience on our website. Cookies provide aggregated statistical data and do not personally identify you unless you have provided us with personal information directly. You can manage or disable cookies through your browser settings at any time.

Section 03

How We Use Your Information

We use collected information to:

  • Respond to inquiries and provide requested services or proposals.
  • Onboard, manage and deliver services for advertising clients, publishers and campaign partners.
  • Track, report and optimise performance marketing campaigns on behalf of our clients.
  • Share updates about our services, case studies or opportunities with your consent.
  • Notify you about changes to website functionality, service terms or campaign policies.
  • Provide relevant offers from trusted partners where you have given consent.

You may withdraw your consent at any time by contacting us at info@trackbackmedia.com.

Section 04

Data Security & Sharing

We implement reasonable technical and organisational security measures to protect your information from unauthorised access, loss or misuse. However, no online transmission is entirely secure and we cannot guarantee absolute security.

We do not sell or trade personal information. Aggregated, non-identifiable data may be shared with trusted partners for marketing, analytics or campaign performance purposes. Campaign-specific data shared within our publisher and advertiser network is handled strictly for the purposes of campaign delivery and reporting.

Where we share data with third-party platforms, tools or sub-processors, we ensure those parties operate under appropriate data protection obligations.

Section 05

Third-Party Links

Our website and campaign materials may contain links to third-party websites, advertiser landing pages or partner platforms. We are not responsible for the privacy practices, content or data handling of those websites. We recommend reviewing the privacy policies of any external sites you visit through our platform or campaigns.

Section 06

Social Media & Embedded Content

Our website may include embedded content from social media platforms (such as LinkedIn, Instagram, YouTube or X) or sharing buttons that use cookies to track interactions. These features operate under the privacy policies of their respective platforms.

Section 07

Policy Updates

We may update this Privacy Policy periodically to reflect changes in our services, legal obligations or industry practices. Updates will be posted on this page with a revised effective date. Where changes are material, we will make reasonable efforts to notify you directly.

Section 08

Acceptance of Terms

By using trackbackmedia.com or engaging TrackBack Media’s services, you consent to the terms of this Privacy Policy. If you do not agree, please refrain from using our website or services. Continued use following any policy update constitutes acceptance of the revised terms.

For any privacy-related questions or requests, please contact us at info@trackbackmedia.com or write to us at 10, Urbtech Trade Centre, IS Tower, Sector 132, Noida, UP 201304, India.